The donut case - a few thoughts on price elasticity
· 3 min read
When you plan your pricing model usually you compare your product to competitors and assess costs. Is it possible that customers will pay any price for your product? Sometimes it is!
Last Thursday before Lent is a special day in Poland. It is a bit like Shrove Tuesday, yet instead of pancakes, we eat donuts. This year it was very uncommon for me, and it wasn't because of the donuts but of an unexpected phone call I received...
Unicorn on a donut, image by Pixabay.